Organized Retail Industry in India

            
 
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Case Details:

Case Code : MKTG114
Case Length : 24 Pages
Period : 1995 - 2005
Pub Date : 2006
Teaching Note :Not Available
Organization : Pantaloon Retail, Titan Industries, Foodworld, Trent, Shopper's Stop
Retail
Countries : India

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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Excerpts

Entry of Large Business Houses

Organized retailing in India started picking up in South India in cities like Chennai and Hyderabad, where real estate at prime locations was available at cheaper rates than in cities like Mumbai and Delhi. In the early 1990s, leading Indian business houses started taking a keen interest in the retailing sector...

A Profile of Major Indian Retailers

Pantaloon Retail India Limited (PRIL)

Headed by Kishore Biyani (Biyani), Pantaloon Retail India Limited (PRIL) is one of the leading retail outlets in India. The retail chains which are a part of PRIL include Pantaloons, Big Bazaar, Food Bazaar, Gold Bazaar and the Central Mall.

PRIL was incorporated in October 1987 as Manz Wear Private Limited. It became a public limited company in September 1991. The company sold products under the Bare, Pantaloons and John Miller brand names. The first menswear Pantaloons Shoppe outlet was set up in 1993...

Marketing Management Case Studies | Case Study in Management, Operations, Strategies, Marketing Management, Case Studies

RPG Group

The Rama Prasad Goenka or RPG Group registered a turnover of Rs. 84 billion in the fiscal 2004-05. The group has more than 20 companies in seven different industries - Power, Tyres, Retail, Transmission, Entertainment, Technology and the Specialties sectors (Refer Exhibit XIII for contribution of business sectors to RPG Group's turnover)...

Tata Group

The Tata group is one of India's largest business houses. In 2005, the group owned 93 companies in seven business sectors, namely information systems and communications; engineering; materials; services; energy; consumer products; and chemicals, and employs nearly 220,000 people.

In 1997, the Tata's sold their Lakme business to Hindustan Lever Limited (HLL) . The group started its retail business in 1998 with the purchase of the Littlewoods retail stores, originally owned by a UK-based firm, in Bangalore...

Raheja Group

The K. Raheja group of companies is among India's largest real estate players. They launched Shopper's Stop way back in October 1991. This was the first mega apparel retail outlet to be established in India. Shoppers' Stop is projected as a Fashion & Lifestyle store for the family. From a single store in 1991, Shopper's Stop has today grown into a 16 store retail chain in major metropolitan cities across India...

Excerpts Contd...>>


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